We help you to align the business around three elements central to an effective growth campaign:

- A clear value proposition and commercial strategy

- A compelling go-to-market story—captured in a comprehensive positioning playbook, and visualized for key promotional channels

- A roadmap to align and sequence campaign resources

We help orchestrate the launch of the growth campaign, training teams on key messages, helping them translate the strategy into integrated sales and marketing campaigns, and handing off the campaign roadmap to appropriate project management resources. We also help achieve key stakeholder buy-in for the plan and maintain it throughout the initiative.

In 60 to 90 days, the portfolio brand is ready to relaunch—re-engaging with existing customers and reaching new ones, accelerating growth and creating positive buzz around the brand.

Our partners have deep experience working with senior teams across financial services, including asset managers, ETF issuers, financial information providers and FinTech, and use this knowledge to help private equity firms position their investments for growth and accelerate value creation at portfolio firms.

We believe that a best-in-class go-to-market strategy can be a key driver of growth and a critical component of the private investment value creation process. 

Translating investment strategy into a Growth Acceleration story.

Our experience drives transformational results.

Let’s talk. Larry Black, larry@blackmosspartners.com